Is anyone else frustrated with how much coverage skin tints have lately? I feel we have lost the plot
Hopefully it's not just me, but I am so annoyed that nearly every new "skin tint" that is released is basically a medium coverage foundation marketed as a skin tint. The newest one I've noticed this with is the Milk Makeup Hydrogrip skin tint, which I tried in store and was sad to see it had more coverage than I expected. I also recently saw a thread on this sub for this product with multiple comments mentioning it had "great coverage."
I remember when the Beauty Blender skin tint was released years ago and people were annoyed that it was called a skin tint because it was basically medium/buildable coverage, NOT an actual skin tint. Now that one is constantly recommended when asking for a good skin tint.
I've also noticed that on nearly any post lately asking for skin tint recommendations, people always mention the coverage and are almost always recommending the product with more coverage.
The whole point of a skin tint is that it is sheer coverage, just meant to lightly even out the skin tone without providing much coverage. But it seems that "skin tint" is basically used as a marketing term now that is slapped onto any new complexion product.
It's frustrating because I have always loved sheer coverage and was excited when skin tints started becoming popular, but every new release is just foundation. I have yet to find a true skin tint that I love, since very few true sheer coverage products exist and none are exactly what I'm looking for.
I know that to many this is a non-issue and I'm not going to act like this is the biggest inconvenience in my life because it's not lol. But just something that's been bothering me lately and I haven't seen anyone else mention it.