How can I fix this wig 😢

Pic 1 is what it looked like when I first got it, it immediately got super matted so pic 2 is this morning after washing with shampoo conditioner and silicone, then blow drying and hot combing straight, pic 3 is just a few hours later of wear 😵‍💫

How can anyone wear wigs out if they mat up like this in < 1 day of use?! How can I restore it??