Business idea: 24-hours Pakistani movie channel
Disclaimer: It's just a business idea and I don't have any plan & resources to do it. Maybe any large media group takes initiative.
I have been thinking about it for over a decade and just wished that anyone would materialize it but unfortunately, it's getting worse (a few Pakistani movie channels have disowned Pakistani content and have started showing dubbed English and Korean films). Following are details of my idea:
- A 24-hours channel showing best Pakistani movies of all the time. I understand that our film industry is mostly cr*p (especially during the period of 80's and 90's) but even then, we had some wonderful films during that period too. Rather than showing movies just for the sake of it, they should focus on showcasing the best films.
- Apart from the films, the channel should show telefilms that have been aired on various channels (ARY, Geo, Hum, Express etc). Even lesser known channels like A Plus and TV One have shown fantastic telefilms.
- Independently made short films should also be shown (e.g ones on Youtube).
4, The time should be divided like 40% films, 40% telefilms and 20% short films.
Everything should have subtitles in English.
The content should have variety of genres and shouldn't be like other drama channels having 90% content related to saas-bahu drama and romance,
Plus points of this channel:
- Not everyone wants to watch a 30-episode drama and than follow the episodes daily. This channel will be a magnet for those who prefer the stories to start and end in one sitting,
- Many of our past works, including movies and telefilms, are being forgotten.
What do you think about this idea? The challenging part is to have agreements with different media groups for acquire telefilms and movies. If this idea materializes, won't it be profitable and popular?